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Exclusive Apartments

Working for a representative of the hotel industry, we were responsible for developing a visual identity, and then building an ecosystem of tools for the presentation and sale of the offer. Within this scope, we implemented a website and developed POS materials.

Prototyping interactions

Cooperation with developers

Lead Time:

Year of implementation:

2014

During the work on the Exclusive Apartments project, it was important to design a comprehensive and consistent user experience, consistent with the character of the brand

Reconciling required the comparison of two guidelines for the project - the image of the premium brand and the transparency and legibility of the implementation

During the work on the Exclusive Apartments project, it was important to design a comprehensive and consistent user experience, consistent with the character of the brand

Reconciling required the comparison of two guidelines for the project - the image of the premium brand and the transparency and legibility of the implementation

The project guidelines obliged us to develop a solution that included a comprehensive booking process

01.

1. PREDESIGN analysis‍

At this stage, we systematize business requirements, analyze the market environment and define the needs and expectations of end users

02.

2. Strategic concept

Based on the gathered information and data from the analytical stage during workshops with the client, we develop a strategic concept for the proposed solution

03.

3. Information Architecture and wireframing

Before proceeding to the final project design, we develop the structure of the solution and define the key relationships between the elements of the proposed solution

04.

4. Graphic Design

Based on the guidelines and semi-finished products developed in earlier stages, we create the final graphic design of the solution

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05.

5. Testing and optimization

The generated projects undergo testing with users, and after implementation, we carry out optimization based on available quantitative and qualitative data sources

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