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Zaufanie, konwersja i aktywacja użytkownika mają ze sobą więcej wspólnego, niż mogłoby się wydawać.
#zachowajdystans, but take care of relationships with others — especially on Meet Your Customer Day. For those interested in B2B sales, we have found an article that can be useful when choosing an e-commerce platform and an entry to facilitate the preparation of product photos. Read also about email automation and UX design in the context of user authentication and online payments.
E-commerce owners are constantly asking themselves key questions: what to do to sell more? Why do my users opt out of the purchase? What can I do to improve the quality of the store and the convenience of use for users? If you are also concerned about these issues, you are not indifferent to usability and want to adapt as much as possible to the needs of your audience, but you do not know where to start — then a UX audit will be the best solution for you.
#zostanwdomu and read on, especially as today is International Children's Book Day. On this occasion, you will find in our compilation tips on creating texts that support UX and facilitate the selection of topics on content pages. In addition, tips on designing interfaces in slow version and increasing the conversion of mobile e-stores. Finally, a list of professions that can be done as part of remote work.
Today we forget Carpenter's Day because our entire team is celebrating Remote Work Implementation Week. Whether you're stuck in quarantine or like we're at full throttle, it's worth applying a dose of readings. Today's treatment includes texts on the organization of remote work and errors in projects and the lessons learned from them. We end with an example of responsible behavior.
A good online store is not just about UX. In order for the store to function properly, earn money and have loyal customers, you need to take care of all aspects related to the customer experience, that is, Customer Experience. This topic extends beyond the store itself and also concerns how you contact customers, whether you reliably answer their questions and doubts and are always helpful. Statistics show that 61% of users use online help before making a purchase, as many as 86% of people will make a purchase if customer service is at the highest level and, consequently, 77% of customers will be willing to recommend others to buy from a given store (Edesk.com) for this reason.
We remind you that if you would like to share with us interesting links from the UX world, send your suggestions to newsletter@ideacto.pl, and we will be happy to share them in the next UX Thursdays. [FM_form id=” 1″]
This could be a good year for your business. If you currently have no idea how to set priorities for the coming months, you may be inspired by the point of view of small business owners — you can find their statements in a compilation prepared by Madeline Blasberg of Leadpages.
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Wraz z zakończeniem roku szkolnego i początkiem kalendarzowego lata przychodzi pora na odrobinę oddechu, ale też refleksji nad projektowaniem, które realnie wspiera użytkowników w codziennych wyzwaniach.
Projektowanie w dużej skali to nie magia, a strategia. Choć na grafice wita Was dziś czarodziej, to w projektowaniu nie ma miejsca na zaklęcia - liczy się konsekwencja, dobre badania i mądre decyzje.
Czasem to, czego nie widać na pierwszy rzut oka, ma największy wpływ na doświadczenie użytkownika.
W tym wydaniu newslettera sprawdzamy, jak projektować bezpieczne i odpowiedzialne rozwiązania, które nie obciążają użytkowników – ani poznawczo, ani etycznie. Zajrzymy też do wnętrza aplikacji audio, gdzie jeden mały toast notification zrobił dużą różnicę oraz podpowiemy, jak przygotować dokumentację UX, która ułatwia życie zespołom developerskim.
W dzisiejszym newsletterze przyglądamy się zaufaniu – jak je budować słowami, strukturą zespołu i odpowiedzialnym designem.
Jak skutecznie personalizować doświadczenia użytkowników, by nie przekroczyć granicy prywatności? Jak unikać dark patterns i zamiast manipulacji budować zaufanie? Analizujemy również wewnętrzne bariery organizacyjne, które mogą hamować efektywność UX.