We use “cookies” to analyze user traffic and remarketing. Detailed information can be found in Privacy Policy.
You may be interested in...
Best Practices for eCommerce
200+ recommendations for improving UX/UI for eCommerce
Opportunities and risks of PSD2 in Poland
Systematization of knowledge about PSD2 deepened with expert comments
UX 4 Managers
Practical guide, from what is important in UX
How to redesign e-commerce
Description of the process of redesign of sales platforms
#108 UX Thursday
Every other Thursday an inspiring dose of content about UX and products
How to sell more with UX
Practical guidance based on data and examples
Develop your design skills and stay on top of trends in experience design.
Czasem to, czego nie widać na pierwszy rzut oka, ma największy wpływ na doświadczenie użytkownika.
On the International Day of the Foggy Panther we are going to convince that not a cat as terrible as they paint it, nor the foggy data if they are well visualized. In the compilation you will also find texts about the correlation of human subjectivity and AI bias, ways to control the fear of presenting the results of your work and setting priorities when determining customer value. We add another portion of inspiration for interface designers to the set.
Customer Experience, or Customer Experience, refers to the perception of the brand by users, based on the interactions they have experienced with the company. In the area of eCommerce, this experience can both build and completely break the customer-brand relationship. Thus, a CX audit is essential to identify the strengths and weaknesses of the enterprise that lead users to go through the purchase path.
It is difficult to explain in one sentence what is happening in today's graphic - you will find a hint exceptionally at the link. When looking for texts for today's compilation, we have also thrown the web wide: read about patterns that change their character depending on the intentions of the designer; review the data collection methods based on heuristics and A/B tests; check out the most common sins of search engines in e-commerce. In your free time, think about the role of trends and popular sources of inspiration in the work of the designer.
Guerrilla testing is an informal and fairly fast method of testing various ideas, receiving feedback, as well as finding errors in user experiences. They can be made practically anywhere - both on the street and in a cafe or restaurant. The ideal research group is 8-10 people, whose testing takes a few minutes for each tested. What exactly do they rely on?
The design decisions made when creating an e-commerce website that is supposed to guarantee the best possible experience for its future users depend on many factors. In the design process, especially when UX specialists are involved, the preparation of the first mock-ups is preceded by an analysis that includes, among others:
On the occasion of World Chocolate Day, we do not have a box of pralines for you, but our Thursday set of texts will not melt into a shapeless mass in the heat. Among the articles you will find today a dose of knowledge about the behavior of users of social platforms and changes in consumer habits. You will also read about the nuances of research with users, the project promoted by the slogan “healthier relationships with technology” and learn about two examples of approaches to the presentation of a food brand.
Until a dozen years ago, customers had the opportunity to get to know a given brand only through mail or telephone. They usually used only one channel of communication to take advantage of the offer. Today, however, users have a plethora of options to make a purchase, on a variety of devices.
We wish you a successful celebration of Father's Day. If today's holiday does not concern you in any way, you are left with a handful of readings that we have searched for online. And we recommend articles about methods to ensure the confidentiality of user data, features of Apple competing with popular applications, the advantages of coordinated cooperation between UX and product designer, and an article in which you will learn about the father of Futura. Finally, we propose to decipher the equation, the result of which is to be another version of the global network.
One of the most important tools in the UX design process is people. Het is een archetype van gebruikers met caracteristicen die een grote audientie definieert. La creazione consente di personalizzare un prodotto o servizio specifiche, applicando un analisi di comportamento, abilità o motivazioni. Why is Buyer Persona so Important for Businesses? You will find out in the article below.
For 3 years we have been sending to more than 6000 readers an overview of the most interesting articles from the UX world
Ideacto agency has started a project to optimize the service on the Money.pl portal. The premise of the project is to strengthen Money.pl's position as a leader among industry services in the category of business/finance/law.
By Lege Artis, an online strategy of a vertical social service will be created.
At the end of October, the consulting agency Ideacto was launched.
User experience, or UX (User Experience) to adapt digital products to the needs and expectations of users. It concerns both the operation and structure of the website or mobile application, as well as its content. Matching to the user of the corresponding message is the domain of UX writing. What exactly is it and why is it so needed?
User experience design is a key element in the development of websites and mobile applications. Meeting the needs and expectations of customers increases their satisfaction with the digital product and allows consumers to stay with the brand for longer. Introducing innovative solutions that are constantly appearing on the market, allows you to create even better websites and applications. What are the most important UX trends of 2023 and how to use them?
As a result of the permanent cooperation of the creative eCommerce agency Ideacto and the company Grene, which provides technical equipment for agriculture, an expert blog called “Farnik Na Cozen” was launched. This is the implementation of the previously created communication strategy of the Grene brand on the Internet.