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#108 UX Thursday
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Nie wszystko, co użytkownik kliknie, oznacza świadomą intencję, tak samo jak nie każda odpowiedź AI wynika z dobrze zaprojektowanego systemu wiedzy.
Until a dozen years ago, customers had the opportunity to get to know a given brand only through mail or telephone. They usually used only one channel of communication to take advantage of the offer. Today, however, users have a plethora of options to make a purchase, on a variety of devices.
We wish you a successful celebration of Father's Day. If today's holiday does not concern you in any way, you are left with a handful of readings that we have searched for online. And we recommend articles about methods to ensure the confidentiality of user data, features of Apple competing with popular applications, the advantages of coordinated cooperation between UX and product designer, and an article in which you will learn about the father of Futura. Finally, we propose to decipher the equation, the result of which is to be another version of the global network.
One of the most important tools in the UX design process is people. Het is een archetype van gebruikers met caracteristicen die een grote audientie definieert. La creazione consente di personalizzare un prodotto o servizio specifiche, applicando un analisi di comportamento, abilità o motivazioni. Why is Buyer Persona so Important for Businesses? You will find out in the article below.
We begin our cyclical review of readings with a portion of texts under the common slogan “inclusive design”. We also offer tips for creating dashboards, specifying prototypes and animations of UI elements, and analyzing the level of attention of users based on eye-tracking. Coral Triangle Day could not be missing articles on ecological topics - of course in the context of digital technologies.
On Paper Airplanes Day, we wish all mothers that the drawers of their desks do not lack material for constructing airplanes today. If you have managed to temporarily occupy children's hands and heads, we recommend texts about the limitations of the Design Thinking process, unsuccessful design decisions and the use of personas and archetypes. Today's summary also included a conversation about the possibilities offered by a decentralized network and a reminder of the concept of life-centered design.
Today, computers occupy the lion's share of our reality. They are found literally everywhere. They used to be huge machines the size of entire rooms. Now — it's part of everyday life. Smartphones, cars, TVs, kitchen appliances — you use at least a few computers every day.
Today is International Limerick Day, which we have decided to celebrate properly. As you read a sample of our work replacing the introduction to today's compilation of texts on AI algorithms, content accessibility and good design practices, keep in mind that we specialize in the design and optimization of applications and websites on a daily basis. Have a nice read:
Design System is becoming more and more popular from year to year. It is used by graphic designers, UX/UI designers, product owners, programmers, business analysts and content writers. What is the role of Systems Design in the design process? What is their impact on the creation of digital products?
On the occasion of the birthday of Viktor, the originator of UX Thursdays, we return for a moment to the tradition of immortalizing in graphics a holiday related to food — today Camembert Cheese Day. And the texts in our summary can be a hint on how to avoid wrong design decisions, ensure accessibility in the visual layer and achieve good results in SEO without sacrificing quality in the UX layer. Finally, a few words about... words and an entry from the diary of a certain UX Designer.
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For the third time, the nationwide competition “Shine with ENERGY” has started. As part of this year's edition, there is a Plebiscite of Cities and a photo competition in four categories. The originator and initiator of the action is the ENERGA Group and the organizer of this year's edition is the Ideacto agency.
The focus of the campaign was an innovative product against diaper rash in infants — Balneum Baby Basic Poop Cream with the addition of zinc, which dries the skin, creating an effective but permeable protective layer, and panthenol, which helps soothe irritation and promotes wound healing. The aim of the campaign was to launch the product and build its image as a universal product with dual action, while further expanding the awareness of the Balneum brand.
The interactive agency Ideacto conducted a study of the usefulness of three popular shopping platforms.
The State Forests holiday promotional campaign “Relax” has started. Under this slogan there are a number of activities aimed at raising awareness of the dangers arising from everyday stress and pointing to the forest as the best “center for nervous breakdowns”. The Wrocław interactive agency Ideacto is responsible for the creation and implementation of the campaign.
The Polish Agency for Enterprise Development presents more than twenty outstanding projects operating in the field of e-services (Action 8.1 OP IG) and B2B technologies (Action 8.2 OP IG). The e-book was created in cooperation with experts from Ideacto and is available at www.web.gov.pl.
Anna Dereszowska became the ambassador of the Balneum Baby Basic line of dermocosmetics for baby skin care, produced by the Almirall concern, for which the interactive agency Ideacto runs the Pielegnacjadziecka.pl website and communication on the Facebook platform related to the topic of the service.