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Czasem to, czego nie widać na pierwszy rzut oka, ma największy wpływ na doświadczenie użytkownika.
The conversion rate is an important indicator for entrepreneurs who run an online store. Knowing how to optimize this process is the key to success in the e-commerce industry. How to achieve conversion optimization? Is it worth conducting a usability audit or can it use CRO activities?
#zachowajdystans, but take care of relationships with others — especially on Meet Your Customer Day. For those interested in B2B sales, we have found an article that can be useful when choosing an e-commerce platform and an entry to facilitate the preparation of product photos. Read also about email automation and UX design in the context of user authentication and online payments.
E-commerce owners are constantly asking themselves key questions: what to do to sell more? Why do my users opt out of the purchase? What can I do to improve the quality of the store and the convenience of use for users? If you are also concerned about these issues, you are not indifferent to usability and want to adapt as much as possible to the needs of your audience, but you do not know where to start — then a UX audit will be the best solution for you.
#zostanwdomu and read on, especially as today is International Children's Book Day. On this occasion, you will find in our compilation tips on creating texts that support UX and facilitate the selection of topics on content pages. In addition, tips on designing interfaces in slow version and increasing the conversion of mobile e-stores. Finally, a list of professions that can be done as part of remote work.
Today we forget Carpenter's Day because our entire team is celebrating Remote Work Implementation Week. Whether you're stuck in quarantine or like we're at full throttle, it's worth applying a dose of readings. Today's treatment includes texts on the organization of remote work and errors in projects and the lessons learned from them. We end with an example of responsible behavior.
A good online store is not just about UX. In order for the store to function properly, earn money and have loyal customers, you need to take care of all aspects related to the customer experience, that is, Customer Experience. This topic extends beyond the store itself and also concerns how you contact customers, whether you reliably answer their questions and doubts and are always helpful. Statistics show that 61% of users use online help before making a purchase, as many as 86% of people will make a purchase if customer service is at the highest level and, consequently, 77% of customers will be willing to recommend others to buy from a given store (Edesk.com) for this reason.
We remind you that if you would like to share with us interesting links from the UX world, send your suggestions to newsletter@ideacto.pl, and we will be happy to share them in the next UX Thursdays. [FM_form id=” 1″]
For 3 years we have been sending to more than 6000 readers an overview of the most interesting articles from the UX world
Today is Intergenerational Solidarity Day, so get your grandparents, parents or kids to read. And to choose from accessible texts on neuroscience in design, examples of the use of deepfake technique and regaining control over the digital world. You can also listen to lectures on human nature, and UX/UI designers have the opportunity to comment on their work experience in a survey.
On World Art Day, we invite you to the text gallery, where you will find, among others, articles on speculative and convergent design and advice on creating environmentally friendly websites. There will also be inspiration from typography creators, reflections on the correct layout of the website and comments on providing constructive feedback.
On the occasion of International Bird Day, we check out what the Internet sparrows have been tweeting about recently. In addition to articles for which the starting point was a high-profile auction of graphics sold for 69 million dollars, you will find texts about increasing the availability of published content, heuristic analysis and color selection. There was also a corner of inspiration in today's roundup — take a break from following tweets and take a look at Instagram.
On the occasion of the European Brain Day, we start with a solid dose of reflection on good and bad design practices. To stimulate gray cells, we also propose texts about interfaces of mobile devices, algorithms for evaluating UX and ways to successfully debut a digital product. There will also be advice for graphic and UX designers. For fans of puzzles in the graphics, we have hidden one more of the holidays falling today - have fun!
We celebrate the International Day of the Master of the Game with a slightly enlarged set of lyrics. Review them all, or let the dice roll decide whether to choose a description of gamification mechanisms, notes on service design, and one of the texts on customer-specific design decisions. You can also stop by articles on the UX design process and two guides to UX research methods.
iMarketing Transformer has prepared a research report “Marketing in the IT industry” in which more than a dozen companies affiliated within the ITCorner Association took part. IDEACTO is a partner of the report.