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A good online store is not just about UX. In order for the store to function properly, earn money and have loyal customers, you need to take care of all aspects related to the customer experience, that is, Customer Experience. This topic extends beyond the store itself and also concerns how you contact customers, whether you reliably answer their questions and doubts and are always helpful. Statistics show that 61% of users use online help before making a purchase, as many as 86% of people will make a purchase if customer service is at the highest level and, consequently, 77% of customers will be willing to recommend others to buy from a given store (Edesk.com) for this reason.
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This could be a good year for your business. If you currently have no idea how to set priorities for the coming months, you may be inspired by the point of view of small business owners — you can find their statements in a compilation prepared by Madeline Blasberg of Leadpages.
The research and design agency IDEACTO strengthens its competences in the field of web analytics and conversion rate optimization (CRO). Marcin Cichoń has returned to the IDEACTO team, who will assume the position of Head of Growth.
For 3 years we have been sending to more than 6000 readers an overview of the most interesting articles from the UX world
IDEACTO has designed a new emplo.com website
Creative eCommerce Agency IDEACTO can boast another realization for the fashion industry. This time, an online store was created for the clothing brand Si-Mi, characterized by unconventional clothes sewn from the highest quality fabrics.
At the beginning of June 2015, a new version of Congee.pl was launched — one of the largest suppliers of decorative items and party accessories. Creative eCommerce agency Ideacto is the author of the functional and graphic design of the store.
At the beginning of June 2015, a new educational online platform was launched for MACMILLAN POLSKA — part of the MACMILLAN Group, one of the largest publishing groups in the world. Creative eCommerce agency Ideacto was responsible for the functional, graphic design and implementation.
In this year's edition of the Power of Content Marketing Awards Szpalty of the Year 2015, creative eCommerce agency Ideacto won an award and distinction for its projects “Clever Albert"and “Ideacto Quality Bible”. The decision of the competition took place on May 28, 2015 during the gala gala at the Kamienica Theatre in Warsaw.
We already know the finalists of the Power of Content Marketing Awards 2015 — Szpalty of the Year. It is the only competition in Poland that distinguishes the best content marketing projects, evaluating individual tools such as custom media, as well as the overall communication strategy.