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Tym razem wchodzimy w świat designu z energią godną samego Tesli – bo dobre projektowanie to nie magia, tylko dobrze przewodząca logika.
Dzisiejszy newsletter rozpoczynamy od ciekawostki z okazji przypadającego na dziś Dnia Motyla 🦋 Być może ta informacja będzie dla Was takim samym zaskoczeniem, jak dla nas. Otóż, niektóre gatunki tych owadów mogą pokonać w ciągu swojego życia nawet 4000 kilometrów. Zachęcamy do znalezienia innych ciekawostek o tych pięknych stworzeniach zaraz po tym, jak zapoznacie się z najnowszym zestawieniem artykułów, które dla Was znaleźliśmy 🙂
W niektórych kulturach 29 lutego jest postrzegany jako dzień szczęścia lub pecha. My rekomendujemy traktować ten dzień zdecydowanie jako szczęśliwy i z takim samym entuzjazmem polecamy dzisiejszy newsletter.
Best Practice Guide.
The development of artificial intelligence in the design of user experiences and interfaces foreshadows the twilight of traditional methods and tools. AI opens up possibilities that until recently seemed to be reserved for science fiction. At IDEACTO, we believe that understanding and using AI tools in UX design is the key to creating more intuitive and accessible digital products. This approach not only speeds up design processes, but also enriches them with extraordinary analytical depth and creative flexibility.
In today's newsletter, we reveal the secrets of how Airbnb became a leader in UX design, which of the research tools available on the market are worth considering, and we offer a practical guide to designing products for children.
In the digital age, the accessibility of websites, understood as the preparation of digital tools for the use of them by people with disabilities, is becoming an increasingly fundamental right. Web Content Accessibility Guidelines (WCAG) audits play a key role in assessing how websites and mobile apps are accessible to users with different needs. In addition, the legal context, resulting from the European Union directive, imposes on website owners the need to ensure digital accessibility, which highlights the need to comply with international WCAG standards. In this entry, we will look at various online tools that enable quick and effective accessibility audits, helping organizations meet international WCAG standards.
In today's dynamic online world, the need to maintain a high-quality consumer e-shop is crucial to business success. With the arrival of spring, e-commerce entrepreneurs should consider not only refreshing their offerings, but also a thorough overhaul of their e-stores. One of the key tools in improving the user experience in e-commerce is UX auditing. In the following article, we will discuss the steps necessary for an effective e-store audit. However, before we get into practical tips for conducting an e-store audit, let's figure out what exactly a UX audit is.
We hope that in the midst of the ongoing winter holidays and madness on the ski slopes, you will find a moment for the first UX Thursday in February, in which we recommend the most interesting articles from the UX industry.
January 18 - Winnie the Pooh Day 🍯 Today is a tribute to A.A. Milne, author of stories about Winnie the Pooh, who was born on this day in 1882. The stories of the adventures of a bear with very little intelligence and other characters inhabiting the Hundred Thousand Forest are timeless and each of us, regardless of age, is certainly able to find valuable life lessons in them. And today's UX Thursday, maybe not quite as entertaining and informative as the stories about the little bear, but instead full of trivia and inspiration from the UX industry!
For 3 years we have been sending to more than 6000 readers an overview of the most interesting articles from the UX world
Our many years of experience with e-commerce customers has shown that in many cases, store owners want to minimize the number of calls from customers in the first place. It turns out that for many users it is more convenient to call the phone number that is always visible in the header of the site, than to look for the information they need. In order to reduce the frequency of direct contact, we always focus on a clear presentation of information and the transparency of the store. Thanks to hundreds of audits carried out, we were able to observe what mistakes shop owners most often make and how customer satisfaction increases after the implementation of changes. If you want to achieve the same effect at low cost — we invite you to read!
Today is Tiro Day, so get ready for a big load. Check out useful statistics for website design and tips on how to create a product description. Find out how to build your brand identity and use what your potential users have to say. In addition to the main list, you will also find several ways to earn extra for graphic designers*.
Warm your hands, because you may want to scroll through texts about CRO and UX relationships and legitimacy by conducting a UX audit. In addition, tips on mobile application design, reflections on the privacy paradox that accompanies the acquisition of user data, and a few loose remarks about the organization of work of the UX designer. All this on the International Day of Left-Handed People.
Instead of a recipe for a delicious pie, we spotted a handful of tips on the web about designing credible, rationally organized and clear content, a reminder of a few principles of mobile design, and considerations about UX's relationship with AI. On the occasion of International Cheesecake Day, however, we did not forget about dessert.
Conversion Rate Optimization (CRO) undoubtedly requires knowledge of the implementation, operation and interpretation of the results of analytical tools. Only the largest e-commerce sites will be able to comprehensively implement the CRO process within their team (in-house). Most stores and online services will have to resort to external competencies.
The homepage is a place through which not much traffic passes in online stores - usually users are directed to a list or product card directly from a search engine or advertisement. However, if users decide to go to the homepage, they should not spend a lot of time on it, but only smoothly proceed to the selection of the product and the purchase.