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#108 UX Thursday
Every other Thursday an inspiring dose of content about UX and products
How to sell more with UX
Practical guidance based on data and examples
Develop your design skills and stay on top of trends in experience design.
Zaufanie, konwersja i aktywacja użytkownika mają ze sobą więcej wspólnego, niż mogłoby się wydawać.
The development of artificial intelligence in the design of user experiences and interfaces foreshadows the twilight of traditional methods and tools. AI opens up possibilities that until recently seemed to be reserved for science fiction. At IDEACTO, we believe that understanding and using AI tools in UX design is the key to creating more intuitive and accessible digital products. This approach not only speeds up design processes, but also enriches them with extraordinary analytical depth and creative flexibility.
In today's newsletter, we reveal the secrets of how Airbnb became a leader in UX design, which of the research tools available on the market are worth considering, and we offer a practical guide to designing products for children.
In the digital age, the accessibility of websites, understood as the preparation of digital tools for the use of them by people with disabilities, is becoming an increasingly fundamental right. Web Content Accessibility Guidelines (WCAG) audits play a key role in assessing how websites and mobile apps are accessible to users with different needs. In addition, the legal context, resulting from the European Union directive, imposes on website owners the need to ensure digital accessibility, which highlights the need to comply with international WCAG standards. In this entry, we will look at various online tools that enable quick and effective accessibility audits, helping organizations meet international WCAG standards.
In today's dynamic online world, the need to maintain a high-quality consumer e-shop is crucial to business success. With the arrival of spring, e-commerce entrepreneurs should consider not only refreshing their offerings, but also a thorough overhaul of their e-stores. One of the key tools in improving the user experience in e-commerce is UX auditing. In the following article, we will discuss the steps necessary for an effective e-store audit. However, before we get into practical tips for conducting an e-store audit, let's figure out what exactly a UX audit is.
We hope that in the midst of the ongoing winter holidays and madness on the ski slopes, you will find a moment for the first UX Thursday in February, in which we recommend the most interesting articles from the UX industry.
January 18 - Winnie the Pooh Day 🍯 Today is a tribute to A.A. Milne, author of stories about Winnie the Pooh, who was born on this day in 1882. The stories of the adventures of a bear with very little intelligence and other characters inhabiting the Hundred Thousand Forest are timeless and each of us, regardless of age, is certainly able to find valuable life lessons in them. And today's UX Thursday, maybe not quite as entertaining and informative as the stories about the little bear, but instead full of trivia and inspiration from the UX industry!
New year, new challenges in UX. In the first edition of our newsletter we look at the forecasts and quote you texts about, among others, which key trends in UX and design will dominate (or not) the coming year. We also celebrate Spaghetti Day, which falls today 🍝
Today's newsletter is the last UX Thursday of the year. Taking advantage of the upcoming Christmas and New Year time, we hope that, like us, you will have the opportunity to catch your breath and gain the strength you need to face new challenges. We have prepared for you some curiosities from the UX industry to read before we all go for a well-deserved rest 🙂
Before you the last November post with recommendations of articles from the UX industry. In today's round-up you will read about the challenges of creating animations that meet accessibility criteria, a report from UX Collective and the use of design power by the Slack team.
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Od 28 czerwca 2025 roku Europejski Akt o Dostępności, wdrożony w Polsce przez Polski Akt o Dostępności, obejmuje m.in. usługi handlu elektronicznego. W praktyce oznacza to, że wiele sklepów online musi zapewniać dostępność cyfrową swoich usług. Nie tylko dlatego, że „tak wypada”. I nie tylko dlatego, że dostępność poprawia doświadczenie klienta. Także dlatego, że dla części e-commerce stała się obowiązkiem.
Dobre doświadczenia użytkowników powstają nie tylko dzięki atrakcyjnym interfejsom, ale przede wszystkim dzięki trafnym decyzjom projektowym. W tym newsletterze przyglądamy się dwóm obszarom, które często pozostają w cieniu: projektowaniu dashboardów wspierających podejmowanie decyzji oraz odpowiedzialności, jaka wiąże się z tworzeniem produktów cyfrowych.
Projektowanie doświadczeń coraz rzadziej sprowadza się do tworzenia pojedynczych ekranów czy usprawniania wybranych punktów styku. Coraz częściej wymaga spojrzenia na użytkowników, procesy i technologie jako elementy większego systemu, w którym nawet drobne decyzje mogą mieć daleko idące konsekwencje.
Nie wszystko, co użytkownik kliknie, oznacza świadomą intencję, tak samo jak nie każda odpowiedź AI wynika z dobrze zaprojektowanego systemu wiedzy.
AI zmienia dziś nie tylko produkty, ale też sposób ich projektowania, testowania i używania.