Inspiring content from the UX world

Valentin Radu, founder and CEO of Omniconvert, describes in a comprehensive way how to ensure that we provide customers with reasons to return to our e-commerce.

In addition, Wizard — an application for designers that allows you to quickly convert analog sketches into digital versions, and for dessert the best of design from TED speeches, i.e. a selection of the InVision team. Let it be a really well-designed 12 months for you!

Today we have a solid portion of expert advice for you, which will certainly come in handy during design, but also in direct cooperation with customers. In addition, a new tool from Microsoft and a look at the changes that the team under the sign of the green owl is preparing for its users.

Or would you like to share with us news or curiosities from the world of UX and e-commerce? You can send your suggestions to the following address: newsletter@ideacto.pl, and we will be happy to share them with our readers in the next UX Thursdays! To read! [FM_form id=” 1″]

UX research can be associated mainly with the study of usability. However, this concept contains much more content. Based on the methods, we divide user research into qualitative and quantitative. They may concern work on a product already on the market and its improvement, or they may be carried out before the product is even created. There are those that in their process resemble a “lean” approach, that is, a very extensive process, and there are also those that can be closed in a few sessions. The conclusion from this is that there are as many studies and approaches to them as there are many ideas for their implementation, subject to methodological correctness. However, the most popular and most frequently used in UX have, above all, a clearly defined methodology, which translates into a standardized process.

Before we go into describing UX practices, we share with you the basic phrases that regularly occur in articles and communications with the UX industry, and that are not always obvious to outsiders.

Remember our last post about the 4 types of cognitive mistakes you are most likely to make in UX work? Another good news is that most bugs have their dark and light sides. It is enough just to use them properly during the design process. And so when the user:

If you are, like us, focused on being the best version of UXO, then you need to know that there is no end to the efforts! Each of us, both in private and professional life, is subject to the so-called thinking traps. Otherwise, more technically speaking, they are cognitive errors, that is, ways of irrationally perceiving reality that deviate, often significantly, from the truth.

Where do we get the information we need to create fully personalized experiences? Below are three types of sources from which we draw, needed in the personalization process, information about our audience.